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It won't be a piece of cake to write a good proposal letter only if you use to do this work quite often. However knowing how to write a proposal letter is really important in this time; no matter for business, personal or any other events. You should know that in different business, you need different proposal letter.

Now you should read more about How To Write a Proposal Letter.

Usually a good proposal letter won't go any longer that 2 or 3 pages. Your reader will feel bored reading a proposal for more than 20 minutes. Therefore you better keep it short but clear enough for your target. The following criteria should be followed:

  • What to include? It is very important to know what you are going to write clearly or you won't hit the jackpot. To get those information, you need to collect existing documents and ask people involve in the business.
  • Who? Who will be part of your business including external and internal.The one who will get benefit from the business should be mentioned while the target market shouldn't be left behind.
  • When and where? When will the business start and how long will it take to get the return on investment? Investors don't want to bury their money for too long only for high potential long term business.
  • How much? It is all about finance now. State the exact amount of money needed to get started and how will you use the money. It is very important to tell them when they can see profit and get back their money.
  • Be clear and sensitive. Make it easy to read and understandable so it won't go more than 10 pages. And don't forget to enclose references.
The below links are free business proposal letters samples. you can download or read it free:
  • Sample Grant Proposal with letter (PDF)
  • ENCap-Sample Proposal with letter (PDF)



  • Date

    Dear 'First Name Last Name':

    We welcome the opportunity to work on Project X with you. We have studied the materials you supplied and now have a better understanding of what needs to be done to accomplish your goals.

    We will combine materials from ZZZ into a new series targeting YYY. (Comment: This sentence is a statement of the overall goal.)

    Materials from the existing series will be merged into a cohesive format...blah, blah, blah. (Comment: This paragraph is a synopsis of how goal will be met.)

    There will be NNN number of books in the series. (Comment: Identify specific end product.) We will provide both book and chapter outlines in advance for your approval and recommendations. (Comment: Clarifies approval process.)

    In order to facilitate communications and meet deadlines, we suggest appointing one person in your office to whom we will report. This person will have the authority to immediately respond to our submittals and give immediate approvals no later than NN days following receipt of the outline. (Comment: This has been a very important addition to our requirements when working with non-publishing clients.)

    Following is our overall outline for the first book in the series, and specifically for the first unit. Covers to be produced by client.

    Page 1 Title Page with credit to us
    Page 2 Introduction (We write this.)
    Page 3 Strategies used (We choose strategies based on list supplied by client.)
    Page 4 Scope and Sequence Chart (Information supplied by client.)
    Page 5 xxx number of pages of text with xxx chapters of xxx pages each xxx pages, answer key
    TOTAL 96 pages plus covers.
    (Comment: Detailed information. Everything is spelled-out.)

    Outline for chapter 1 follows.
    The materials on each page will progress from easy to difficult and from lower level to higher level. Subsequent chapters will follow a similar pattern. (Comment: Outlines sequence of material, which was important to this project.)

    We will do the books starting from G level then work up to the F level followed by working back from the T level to the K level. (Comment: Confirmed order of work based on previous project analysis.)

    If you prefer a different order of delivery, please advise. All material will be checked against MMM standards for compliance. Proofing and final review will be coordinated with your editorial and graphics departments. (Comment: Guarantees our meeting standards; confirms our role in the editing process.)

    We are faxing this proposal to you but will follow with a hard copy via overnight shipment. Thank you again for this opportunity ...blah blah blah

    If you have a standard confidentiality agreement that you wish us to use in conjunction with this proposal, please send it to us promptly for our review.

    Respectfully,

    (name)

  • Month Date, Year
    PROPOSAL

    We will prepare N books for publication by you, combining materials from X, Y, and Z into a new series targeting the RR market.

    The cost to produce this new series of books will be:
    $$$ (also written as text)

    Payments will be made on the following schedule:
    $$$ upon acceptance on this proposal. (Comment: This amount equals one-third to one-half the total fee.)
    $$$ upon delivery of each book.
    $$$ upon delivery of the final book.

    Checks will be made payable to (Contractor).

    We are able to start work on this project immediately upon acceptance of this proposal and will deliver the materials on the following schedule. All dates are approximate and are contingent upon prompt approval from you on our submission of chapter and book outlines.
    Book 1 Title Date to be delivered
    Book 2 etc.
    In order to meet your deadlines and the above delivery schedule, this proposal must be accepted on or before Month Date, Year. A signed faxed copy will be sufficient authority to begin the work with a signed hard copy to follow.

    Contractor:.........................Client's Name

    __________________...... _________________
    name...................................name of person
    Tax ID #:............................Title:
    Address:.............................Address:
    Date:...................................Date:
    (Date:).................................(Date:)

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