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If we are talking about how one organize his or her constitution, you ll think about three main management systems which are top management, middle management and front-line management. Usually top management are the one who make decisions but how can they make a good decision? In marketing, one a manager wants to make decisions, he or shell collect information from front-line manager. Since those front-line managers are the one who directly enclose themselves with customers, they are the most valuable resources in making an effective decision.

Here how Customer-Orientation Organization goes:

Customers
Front-Line Manager
Middle Management
Top Management

Nowadays marketing is getting more and more valuable than in the past. Getting people to know your product is one of the most important thing to help your business grows faster.

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