Could Franchised Second-Hand Stores Beat the Recession?

One business in a deeply recession hit Mid-Western Town has expanded, whilst others are closing. It's a simple second hand laptop store that offers inexpensive reconditioned laptops with one years guarantee.Located in medium scale Malls, and Trade Centers, this business has expanded from one small kiosk to a franchise of five stores in only three months, and business is brisk. In fact the simple store, now has interests in franchises outside the area, shows that astute entrepreneurship can beat the current recession.

This simple idea could very easily be implemented by other businesses that are currently beating the recession. None of them are big, in fact most of these businesses are family run concerns, that would have been overlooked by conspicuous consumers in the old pre-crisis economy.

The key to this businesses success is simple, buy from financially stressed consumers their laptop, a team of technicians recondition the laptops, and sell them on to more recession minded consumers, with a guarantee, even offering a free branded laptop bag, with every purchase, advertising the franchise.

Second hand stores and even workshops could easily change, and incorporate the ideas behind this successful franchise. Shoe repair stores especially are busy at the moment, with the right name, a down scale shoe repair store could reinvent itself, as a more upscale but affordable member of a group of franchises.

It takes innovation, imagination and risk to profit in an age of huge financial losses, but as the economy changes, recession beaters like the second hand computer franchise could become a business of the future, as we enter the next phase of our changing economy.

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Could Franchised Second-Hand Stores Beat the Recession?